Today we are launching one of our other projects called TorsdagsSurr. It’s a Swedish web radio channel in which me and Tomas Nihlén talks about the future of entertainment online. Read more about it (in Swedish) at TorsdagsSurr.se and listen to our first episode of the NEW TorsdagsSurr (has been reborn into a new suit and on its own platform).
In this episode we talk about how we see more and more “live action” within the entertainment industry, to charge or not to charge for content online and finally how music is becoming more social online.
When Michael Jackson died I got sad to say the least. He was and still is one of my favourite artists and someone that I grew up with together with Madonna of course. On October 28 the movie “This Is It” will enter the movie theatres for two weeks only and hand in hand a record with the same name will of course join the ride.
12.00 Midnight Eastern time today a new song was released called, yes you guessed it, “This Is It“. It immediately became a trending topic on Twitter, fans shared the song by using the hashtag #ThisIsIt. The fact that the song was released on a #MusicMonday might even have been part of the plans… It did at least give him and his upcoming album a push I think. Someone even gave him the hashtag #MichaelMonday.
As always when it comes to sharing and consuming information online stuff that you probably wouldn’t have heard about if you weren’t on Twitter, Facebook or any of the other digital water-coolers, will rise to the surface. The Twitter handle @MJJNews brings back an old song that Michael Jackson and Paul Anka wrote back in the 90′s for Safire called “I never heard” and sure it does sound alike…
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One thing is for sure though, I’ll be one of many people that will go and see the movie. I might even buy my first CD in a long time and the Jackson magic lives on.
